About Us

Our Story

Beauty. Energy. Purpose.

At Divine by Devli, we curate exceptional jewellery, rare gemstones, healing art, and soulful creations that bring together beauty, craftsmanship, and intention.

Founded by Devli Sehgal—a GIA Certified Gemologist, Reiki Master, and global luxury and trade consultant—the brand is built on a passion for fine jewellery, gemstone sourcing, holistic wellness, and meaningful design.

Devli’s journey spans the luxury jewellery capitals of the world. She has worked in Beverly Hills with internationally renowned brands, including Pandora and Ed Hardy, and contributed to the North American expansion of leading Indian jewellery brands such as Gitanjali. Her expertise encompasses luxury retail, gemstone sourcing, product development, branding, international trade, and strategic market expansion.

Her global experience has taken her from the sapphire-rich landscapes of Sri Lanka to international trade exhibitions across the UAE, where she has built trusted relationships with artisans, manufacturers, and suppliers. Today, she also advises international brands exploring opportunities to enter the Indian market through strategic partnerships, sourcing, and business collaborations.

Beyond gemology, Devli is deeply rooted in holistic wellness. As a Reiki Master and lifelong student of crystal healing and sacred traditions, she combines the science of gemstones with their energetic and spiritual significance. This philosophy is reflected in every creation—from bespoke jewellery and healing gemstones to crystal artwork, sacred décor, and curated wellness spaces.

Many of her collections incorporate natural gemstones, sacred geometry, yantras, and earth-derived elements, thoughtfully selected to create environments that inspire harmony, abundance, creativity, and wellbeing.

Raised on her family’s stud farm in India, Devli’s lifelong love of horses inspired the signature Equine Collection—a tribute to strength, grace, freedom, and spirit.

She is also actively engaged in international business and trade, serving with the BRICS Chamber of Commerce & Industry Women’s Wing and collaborating with the Women’s Business Alliance (Brazil) to strengthen trade and business relationships between India and Brazil.

At Divine by Devli, luxury is more than craftsmanship—it is about creating pieces with purpose. Every gemstone, every work of art, and every bespoke creation is thoughtfully curated to enrich lives, elevate spaces, and become a timeless expression of beauty, intention, and positive energy.


Our Mission

To create timeless jewellery, gemstone art, and curated luxury experiences that unite exceptional craftsmanship with purposeful design. Through ethically sourced gemstones, bespoke creations, and holistic inspiration, we strive to enrich lives, elevate spaces, and celebrate the beauty of conscious living.


Why Choose Us

🎓 GIA-Certified Expertise: Internationally trained in gemology with a commitment to authenticity and excellence.

🌍 Global Experience: From Beverly Hills to Sri Lanka, the UAE, Brazil, and India, bringing a truly international perspective.

🧘♀️ Reiki-Infused Designs: Jewellery that doesn’t just shine—it heals, harmonizes, and uplifts

🐎 Inspired Collections: Unique lines like the Equine Collection, rooted in passion and story

💎 Direct Sourcing: Ethical, high-quality gemstones straight from the mines

🔮 Astrological & Bespoke: Specialized in Jyotish (Vedic astrology) stones and custom creations